Betting Sites in Sweden – Online Betting in Swedensweden logo

More than 10 million people call Sweden home. Sweden is famous for many things from its football legend, Zlatan Ibrahimovic to some of the most beautiful women, and IKEA furniture, to mention but a few.

This Scandinavian nation is among the top leaders in iGaming industry, with dozens of casino operators and betting companies hailing from Sverige. Swedes’ are avid lovers of sports betting. Unfortunately, though, they couldn’t do so freely up until last year on 1st, January 2019.

The date signaled an end to the betting monopoly that Svenska Spel enjoyed solely. It was during this time that other operators sought gambling licenses and allowed to serve Swedish players.

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5 things to know before betting in Sweden

  • Player winnings aren’t taxed at all
  • All licensed bookies are supposed to offer Bank ID as a payment method
  • Svenska Spel oversees the operation of all betting shops in Sweden
  • All licensed bookies must accept the Swedish Krona (SEK)
  • Players are only allowed to claim one bonus per every bookie

Top betting sites in Sweden

Sweden Verdict

 

Undoubtedly, there are several sports betting sites offering their services to Swedish players. But not all come out as top betting sites. We dug slightly deeper to identify some of the top ones, and we established 22BET, 888sport, and bwin to be some of the best so far. They offer attractive odds, a wide array of banking options, and mouth-watering bonuses.

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Online sports betting in Sweden: Bookmaker operating environment

Unlike before where all aspects of gambling and sports betting wasn’t open and free in Sweden, such is not the case as of today. Today, the playground appears somewhat fair and open to all. Now, you’ll find both Swedish-owned and foreign-owned operators serving Swedish players in a favorable online sports betting environment.

In fact, there are Swedish players who prefer wagering at unlicensed bookies that accept players from Switzerland. Most of them chose to bet at foreign-owned sites due to several reasons, with a big pulling factor being the availability of high odds on offer here.

Swedish betting sites: Licensing, Taxes, and Legislations factors

Online sports betting in Sweden

Looking at Swedish sports betting industry, you’ll notice a division of three branches. There’s the state monopoly of Svenska Spel, local operators that have acquired licenses to do business, and international bookies. Of importance to note is that Svenska Spel saw light in 1997 following the merger of state-administered Penninglotteriet and Tipstjänst.

As it currently stands, there are more than 65 licensed operators serving Swedish punters, meaning that the country is hot on the heels of the UK as far as relaxed regulations go. Based on sports gambling operator line of business, licenses vary from commercial online licenses to online casino licenses and sportsbooks licenses. Others include brick-and-mortar licenses, bingo, and state lottery licenses.

Sweden’s betting license fee currently stands at 400,000 Swedish Krona, and renewable at 300,000 Swedish Krona yearly. Failure to abide by sports betting rules and regulations attracts huge fines and penalties. For instance, it’s a requirement for sports betting operators to pay 18% on taxes based on their net profit.

The above is not all. Sports betting operators in Sweden must show their customers the amount of money lost or gained upon login. Part of this is to discourage addiction to betting, especially if the loses surpass the winnings by significant margins.

Crucial player information about Swedish betting firmsSwedens gambling market

It’s important to be aware of a few things regarding Swedish betting firms. For instance, based on the Swedish Gambling Authority (Spelinspektionen), all betting sites in Sweden with a license to operate have to offer a website fully translated in Swedish.

They also have to accept the Swedish Krona as a standard currency and accept Bank ID as a method of payment. According to the Gambling Act of 2019, they aren’t supposed to tax any player winnings. All these are some helpful information that you need to keep at the back of your mind regarding Swedish betting firms.

Sports betting operators that closed their business in Sweden

Currently, Swedish sports betting industry boasts of dozens of operators, thanks to relaxed sports betting laws. However, some operators didn’t see the need of acquiring such licenses. This aspect saw them exiting Swedish sports betting scene, with most of them consisting of international operators.

Some notable names that are no longer serving Swedish players include SportingBet, Ladbrokes, and Bwin. But going by the latest rumors, brands such as Ladbrokes and Bwin may apply for Swedish sports betting licenses sooner rather than later.

Popular banking options accepted at top Swedish sports betting sites

Swedish players love to wager on their favorite teams and players, with many of them engaging in sports betting at least once a week. Again, research has proven that online sports betting enthusiasts prefer to play at online sports betting sites that accept plenty of payment options. These options need to be fast, convenient, and highly secure.

Top Swedish sports betting sites are currently engaged in a fierce completion. All of them are trying to do everything to ensure that they attract more customers to their sites. While there are plenty of avenues to do so, providing players with a wide array of banking options is one of them. Some of the available payment options that Swedish players can use include:

  • Visa
  • Mastercard
  • E-wallets (Ecopayz, Neteller, Skrill, etc)
  • Bank transfers

In terms of mobile payments, many online sports betting lovers in Sweden prefer to use either Boku or Siru Mobile. Top online sports betting sites in Sweden also accept payment options via Trustly and Zimpler.

New sports betting sites in Sweden

sports in Sweden

There are plenty of new casinos in Sweden. Swedish citizens are currently enjoying the services of several new betting sites in the country. While some have been in operation for a while, new ones are now entering the scene and offering services that old betting sites find hard to match.

These new casinos come with a huge library of betting markets, banking options, and stellar customer support. Some of the new sports betting operators in Sweden are brands such as Karamba, Betwinner, and Campeonbet.

All the tree operators mentioned above are new to the scene having acquired a license to operate less than a decade ago. Despite being new, they have tried in offering outstanding sports betting services to Swedish players.

These new casinos come with the promise of regular bonuses and promotions, in addition to plenty of betting options. Still, all of them accept Swedish payment option such as Nordea Solo.

The future of sports betting in Sweden

Sweden is one of those countries with a favorable environment for sports betting, and by the look of things, the future seems bright. With gambling laws appearing to be strict, but only to unlicensed sites, then there’s a possibility that operators doing business in Sweden legally stand to benefit a lot.

The Swedish Gambling Authority seems determined to get rid of unlicensed bookies in the country. By doing this, it will fully ensure that there’s some responsible gambling in the country. Cases of money laundering and underage betting will reduce or realize its complete elimination. In short, the future of sports betting in Sweden is nothing but bright.

A list of licensed sports betting sites in Sweden

  • Rolletto – this bookie offers alternative bets on basketball and 95% payout on tennis.
  • Bet365 – there are high odds on football here and more than 150 extra bets on top leagues.
  • 22BET – it has 1,000 live events daily and the cashout option.
  • Bwin– there are more than 50 sports to bet on here and the option to bet on cards and corners.
  • 888sport – this bookie has a bet builder and more than 10,000 live events monthly.
  • MELBET – there are more than 200 live events daily here and more than 160 alternative in-play bets.
  • Bettilt – it has more than 100 alternative bets and plenty of special bets.
  • Betiton – lots of handicaps on basketball and more than 180 alternative bets on top leagues.

FAQ

  • Yes, betting online is legal in Sweden. However, it is appropriate to use services of a legitimate operator such as the ones listed in this guide.
  • Will I be allowed to bet using Swdeish Krona?
    Absolutely! Sweden legislation requires sportsbooks to have SEK in their list of currencies.
  • Do Sweden bookmakers have bonuses?
    Yes, but as per the law, players are limited to one bonus per bookmaker.
  • What are some of the best betting sites in Sweden?
    Some of the best betting sites that are convenient for Swedish players include renowned names such as Bet365, Bwin. Players may also opt for Sweden based bookies such as Unibet or Betsson.
  • How do I make payment to a bookie?
    There are a wide variety of payment options that Swedes can use. Examples include Skrill, Neteller, Ecopayz, Trustly, Pay N Play, Zimpler (PugglePay). Pay N Play allows players to make deposit straight from the bank. Therefore, players can fund their accounts from local banks such as Handelsbanken, Länsförsäkringar, and Danske Bank, to mention a few.